|Website Promotion Information & Articles|
Building Online Visibility: A Three-Point Plan For Any Business
The latest trend in online marketing focuses on local search. While there are plenty of business site directories that act like online telephone directories, local search is more than a telephone directory or classified ad site. It's a community-oriented, user-friendly approach to finding businesses close to home.
Recent studies have shown that an increasing number of consumers are researching local businesses online before heading out to make purchases. As large search providers like Google and Yahoo! build their local search resources, expect consumers to refine their search habits.
My research indicates that in most local areas, more than 70 per cent of all businesses included in local search listings do not have their own Web sites. To compensate, the search services combine information from telephone directories, classified ads, and news articles. As many as 20 or 30 Web results may be offered for a company, but a consumer may not find an informative, official Web site for an interesting business.
So, here is a three-point plan any business should use to capitalize on local search:
One: Control your visibility with your own Web site
Maximize your visibility through local search services with your own Web site. Choose a service that lets you create an attractive but simple, multi-page site quickly and with little hassle.
Your company Web site should consist of at least three pages:
1) An introduction page tells people the name of your company, what your company does (a brief mention of products and/or services), and who your market is (e.g., "Serving vendors around the world since 1971").
Michael Martinez has been actively designing and promoting Web sites since 1997. Michael has assisted small and mid-sized businesses in developing their online marketing strategies since 1999. He is the author of innovative research articles and papers, most recently including "On the Googleness of Being" and "Google: Changes in Ranking Strategies", which have influenced the search engine optimization industry's strategies for years.
Promoting Your Business Website - Where to Begin?
Website promotion is certainly a main focus of all business owners and their respective Web sites; however it is not something that happens overnight. This is because once you have a new Web site it takes a bit of time before search engines upload your URL and it becomes part of search results.
Signatures -- The Long and Short of It
What is the accepted standard for signatures? Who sets these standards? The signatures in question are those blurbs that we include after the body of our main message content in our emails for the purpose of identification and contacts.I'm really not referring to signatures in the respect that Usenet Newsgroups see them.
Ten Free Ways To Promote Your Website
Often, website owners would like to promote their new business but are strapped for cash. What a dilemma! How to market your product if the public doesn't know your website exist? The odds are you will lack the flow of traffic to survive in the vast ocean called the World Wide Web.
1 Seldom Discussed Method Of Web Promotion
So you've made the perfect web site (in your eyes at least) and that all-important traffic is out there just waiting to visit you. You've done your research and followed the usual methods for making people aware about it, and you're now sat there twiddling your thumbs, regularly checking your traffic analysis tracker in case you get a sudden surge of visitors.
Ten Heavy Duty Online Sales Grabbers
How to improve conversion rate for your website? How to get more traffic to your website? How to turn your traffic into profit? Here are some techniques you can use: 1. Give your prospects extra incentives so they will order quicker.
Website Promotion Ideas: 8 Simple But Effective Tips To Get People To Visit Your Web Site Often
If you have a website and desires to attract traffic and and to make your visitors visit you again and again, then listen up, buddy.Below are a few website promotion ideas and the secrets:1.
The Ultimate Search Engine Strategy
Search engine optimisation is big business. Ezines and websites litter the Internet with strategies to boost your search engine ranking.
Increasing Link Popularity WITHOUT Exchanging Links
Yes, it can be done. Here are 7 ways that a site can acheiveincreased link popularity without having to exchange links:Directory Submissions - Submit to the Open Directory and othersites like JoeAnt and Gimpsy.
SEO 101 - The Basics of How to Get to the Top of the Search Engines
Depending on your site's subject matter, you might even be able to start earning a significant income purely from the popularity of your site. For example, if you have a site on jokes you might be able to get a substantial amount of traffic, but you're unlikely to earn a huge income.
Internet Directory Submission, Sure Way To Link Popularity
Most website owners fail to differentiate between a directory and search engine, failure to do so has resulted in failure to harness the powers of Internet directory effectively.Search engine uses the spiders - (an automated software program) to locate and collect data from web pages for inclusion in a search engine's database and to follow links to find new pages on the World Wide Web.
Reciprocal Link Exchanges - A Foolproof Technique That Will Never Die
On the Internet, links are very important for websites to accumulate because they have such a heavy bearing on a website's relevance and ranking when certain keywords are searched for. As a result, many websites are working hard to get more links to their site than their competitors so they'll have higher rankings.
To Link or Not To Link - That Is The Question
You know the drill. Everybody claims that in order to obtain and maintain a favorable ranking on the search engines you MUST have reciprocating links on your website.
How to Increase Traffic When Your Promotion Budget is Tiny
Writing articles for your site and for the use of others, is asimple proven way low cost way to get more traffic.Articles can be used for all subjects and just like newspapersand magazines, is a recognised way of sharing information.
Test Your Website Marketing Knowledge
Here are 5 questions to flex your mental muscle to. The answers and explanations are at the end - no cheating now!RULES:There are no trick questions.
Whats Wrong With Your Promotions?
How many times have you been frustrated with your promotion efforts online?Let's face it..
(3) Three Traffic Boosting Strategies for Your Website!
Every day, on line marketers are dreaming up new ways to gain targeted traffic to their websites; and, almost every beginning marketer will take any kind of traffic to their website because the sign of traffic helps build confidence in the practice of learning to market products, goods, or services over the Internet. Be it SEO (Search Engine Optimization) to boost the ranking of a website, trading reciprocal links with complimentary websites for link popularity, or compiling opt-in email safe lists for direct marketing, the Internet marketer is sure to succeed when following in the footsteps of those that possess the tools and techniques of money making websites.
The High-Impact Viral Marketing Strategies
Viral Marketing is allowing people to giveaway and use your free product or service in order to multiply your marketing quickly over the internet. The idea behind viral marketing is that you include your ad with the freebie people giveaway or use.
A Novel Free-For-All Idea
Almost anyone who has tried submitting to free-for-all sites will say that they are no longer worth the effort as a traffic generating tool.Automated FFA submissions to "millions" of sites are also not that useful as most of these sites are only ever "visited" by automated submission scripts and not by human eyes.
Branding With Banners
You might have heard that banner advertising is dead. Nothingcould be further from the truth! If you can find a bannerexchange that gives you a decent ratio you can begin branding ofyour site, and branding may be the one thing you MUST do to getand keep business.
How To Gain Web Traffic Through 9 Simple Tips
Driving traffic to your website can be a time consuming task. However, these easy tips may help you increase traffic and convert those visitors into actual customers.
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