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How to Get Hundreds of Links to Your Site
If you are website owner and you have begun exchanging links, you know how time consuming -- and time-wasting -- it can be. On the other hand, you don't want to give up on the process because you might actually unearth the occasional valuable link partner.
After all, you know that getting links to your site is important because it brings in traffic, helps you find strategic partners, and enhances your Search Engine rankings. Your objective is to get hundreds of links, and you cannot get the job done unless you have a strategy that works.
First you have to accept that not all links are created equal. And that means that link partners have to be prioritized. Some are worthless because your links end up on pages that nobody looks at and have no PR. But at the other end of the spectrum a few of your link partners will be very valuable because they will give you links on high value, high traffic pages.
Most of the rest of your inbound links will be marginally valuable. How you tell the difference between the valuable ones and the useless ones is the subject of many discussions and articles about search engine optimization and website promotion.
Different types of prospective link partners
One solution is to put prospective link partners into three categories of importance or "levels". This assumes that you have already rejected those that have negative value -- the sites you don't want to identify with for various reasons -- pornography, violence, racism, pharmaceuticals, and so on. Here is a suggestion for three levels of prospective link partners:
Level 1 - Basic Links
Basic links will often be from sites you have not taken a lot of time to study. There is nothing striking about them from your point of view, so they probably do not have significant positive value for your site.
On the other hand they will not have negative value either. Therefore, if exchanging links with these partners can be done efficiently, there is no downside to doing it. These will usually be "reciprocal" partners and can be given links on properly formed "link directory pages". The more time and effort you put into your directory, the more valuable it will become.
Level 2 - Self-Generated Multi-Links
The second category consists of "multi-links" that you generate yourself. You do this by seeding your articles, forum posts, blog entries and so on, around the web. Many of the strategies used to create these links are discussed in the "Power Linking" section of the Linknet Marketing Resource Library, and in the free linking strategy course, mentioned at the end of this article.
Level 3 - High Value Links
The third and most valuable category consists of "High Value Links" on sites that you specifically target. These include high traffic sites in your area of interest, highly rated directories, and sites where you can get a number of quality links all at once. In some cases these links will bring you lots of traffic. In other cases they will enhance your PR and Search Engine ranking. You need both kinds.
As I mention in other articles and in my free course, there are many strategies to get these "Level 3" links. For instance,
Write glowing testimonials - Target 10 or 20 high traffic sites in your area of interest, and send your testimonial to the webmaster. Usually they can't resist publishing it where everybody will see it.
Write positive reviews of sites or products - Target 10 or 20 high traffic sites. Post the reviews on your site or in your blog, and make sure to send a copy to the webmaster of the reviewed site. Again, most webmasters or online entrepreneurs are hungry for this kind of exposure.
You might even create a "review" section on your site to show you are serious. But be honest in your reviews. Do not endorse products you have not actually looked at or tried out. Unfortunately, many affiliate marketers are guilty of this.
Find "volume" link partners - This is the fastest, most direct, and least time-consuming strategy. Find link partners who will either sell or trade text ads on a number of high value pages. Just do a Google search for "buy links" or "exchange links" and you will find many companies and web owners prepared to offer multiple-link packages.
Create a three level strategy to find valuable link partners, and then work the strategy with diligence and persistence. This kind of program is guaranteed to generate quality link partners who will help build the success of your website.
Rick Hendershot publishes numerous websites and blogs, and is a specialist in linking strategies. He offers a free 10 part course called SuperCharge your Website with Powerful Linking Strategies. The Linknet Marketing Network offers a free package of 25 Free Links from 25 Websites.
7 Ways to Promote Your Website Locally
Now that you've built your new website you cansit back and let it do all the work, right? Well no. Unlike in "Field ofDreams" if you build it, they won't necessarily come, at least not until youask them to! That's where web site promotion comes in.
Promotion Techniques Dont Have To Be A Hassle
Are you tired of writing countless eMails to other webmasters asking for a link exchange with your new website just to see them being deleted by a spam filter or just ignored? Or don't you want to go through many manual directory submissions again just to get some links and therefore potential visitors to your homepage? Then one of the many different programs that automate or simplify the process of building links to your site might be what you are looking for. However, since those services are available in many different kinds of flavor and some of them might even damage your sites ranking instead of helping it, this article will now take a deeper look at some of the more important programs to help you decide which could help your websites best.
Promotional Tools That Work For Online Businesses!
How to Make Your Website Sticky!
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Wasters and Energy Suckers
Stop wasting your time and having your energy sucked dry! What do I mean by this statement? You're all over the internet trying to find out where to promote that new business you entered into, or trying to promote your own business. You've been told by so called experts to promote your new business to free classified ad sites or FFA pages.
10 Cool Ways To Attract People To Your Web Site
1. Give people a free subscription to your e-zine.
How to Develop a Local Traffic Base
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FFA / Reversed Marketing
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Web Site Promotion: 10 Super Charged Secrets To Suck Up Orders Like A Vacuum Cleaner
If your website is not generating a lot of salesfast enough, don't give up.Cheer up, because I will help you ignite your sales.
5 Successful Tips For Marketing Your Website
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Website Promotion - Writing Articles Generates Traffic Four Different Ways
Writing articles and submitting them to free content sites is a great way to promote your Website at no cost. This technique generates traffic for your Website in at least four different ways.
11 Awesome Ways To Attract More Orders
1. Create a free ebook directory on a specific topic at your web site.
Increase Traffic With a Good Title
There's such a thing as taking search engine optimization too far. I'm not talking about black hat versus white hat, things that might get you banned versus staying pristine.
How to Increase Your Website Traffic in 3 Easy Steps
Promoting your website might seem like an enormous task that you cannot undertake own your own. However, increasing your website traffic and getting more people to visit your site is actually very easy to do.
How To Stop Your Site Disappearing Into The Void
Repetition is the key to getting your adverts and promotion efforts noticed but when does repetition become over saturation which inevitably leads to boredom? Boredom and apathy. This is one of the biggest challenges you'll face when promoting your site in the hit exchanges.
Why You Need Submit Articles To E-zines
Ezine publishes have large amount of loyal subscribers. If you send articles to ezine publishes, readers have trust their editors' recommendation.
Seecrets on Website Promotion: Results of Open Source Marketing Plan after 2 Months
This author's open-source marketing plan, as announced on June 29, 2005, is mainly for small and medium-sized businesses. By keeping it simple, this author hoped it can be useful to businesses with a limited budget, can get "more bang for the buck".
Personalized Search Versus Personal Choice
Personalized search is a hot topic especially since Yahoo! and Microsoft have announced they are aggressively developing this service. Most likely, people will be leery of personalized search if they think that this is just be another way for companies to market to them.
Marketing Case Study: Launching WebSiteMarketingPlan.com (2001 - 2002)
The ChallengeWebSiteMarketingPlan.com was to be a companion site to the Web promotion and marketing plan guide "How Much for Just the Spider? Strategic Website Marketing.
Web Site Marketing Techniques Rated
There are many ways to market your web site, both online and offline. Which ones are worth it? This article will rate several popular methods on a scale of 1-10, with 10 being the absolute most effective, and 1 being worthless.
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