|Website Promotion Information & Articles|
Three Ways to Market Your Web Site Effectively
1. Tell people you have a site
This might seem blindingly obvious, but it's remarkable the number of people that don't promote their Web site addresses. Every piece of your business literature that is put before customers and prospects should contain your site's address, from stationery (letterheads, business cards, compliments slips, faxes and invoices) to marketing collateral (brochures, price lists and packaging).
If you use email, set up a signature that will appear at the end of every message you send. This should contain your name, position, your company's name, phone number(s) and, of course, your Web address. Email me at email@example.com and you'll receive a signature example template in an automatic reply.
2. Encourage repeat visits
Research has shown that many customers decide if they wish to do business with a company after they have visited its Web site seven times. Here are simple ways to encourage repeat visits:
Keep it up-to-date. Nothing discourages visitors more than a site that is clearly not maintained regularly. Make sure that company information is current, including contact details, personnel listings and prices.
Make it easy to use. If your site is poorly designed and relevant content is difficult to find, then no-one will be bothered to waste time looking for it. Web users are notoriously impatient, so make sure pages are clearly laid out and links (including navigation) is simply worded. If you have a particularly large site, consider having your own search engine on it to make information easier to find.
Make it quick. More and more people are using high-speed broadband connections but a significant number are still using slower dial-ups to access the Internet. Consider this when you design and programme your site; people won't return if they know your pages take several minutes to load.
3. Register your Web site with search engines
More than half of site visits are via search engines, so don't underestimate their influence on how many visitors your site will get.
You may find companies that offer to submit your site to hundreds of search engines; there is even software that can do this for you. There are really only four or five major search engines that you need to consider (ask yourself how many search engines you can name and how many you actually use). Many of the others are just ways to surreptitiously get your email address, which you can pretty much guarantee will become inundated with spam (unsolicited email).
To increase your chances of a high ranking in search engines, make sure that pages contain plenty of relevant text-based information. Mostly, this is what they store in their indexes and base their results on. For example, if you search on Google for "web design brighton" my site appears on the first page. At the time of writing, my homepage is number five in the results, with my company ranked third highest on the list. "Brighton web design" ranks me at number one overall. Not bad for a one-man firm!
Email me at firstname.lastname@example.org and you'll receive a signature example template in an automatic reply.
Nigel Gordijk (http://www.commonsensewebdesign.com)is based in Brighton, England and is an accomplished, independent Web consultant with over 16 years' design industry experience. His Web site designs are noted for their ability to engage users and their ease of use. His client list includes BP International, Thomson Holidays, Honda, Ladbrokes and No 10 Downing Street.
Why Your Site Needs Fresh, Relevant Content
It is said that content is king, but today 'fresh, relevantcontent' is the master - or is it?Every owner of a commercial web site knows that frequent freshcontent is needed on their pages in order to achieve andmaintain a high listing on search engines which actively seekfresh content. Google sends out its 'freshbot' spider to gatherand index new material from all the sites which offer it.
How to Advertise on the Internet
Do you want to reach millions of potential customers for FREE? Well you can if you know how. The Internet, that massive network of thousands of computers around the world, also known as the "Information Super Highway," is your ticket to generating free leads and sales.
Cross Promote Online For Maximum Profits
Cross promoting is when two or more businesses promote their products or services together. I try to find businesses that have the same target audience, but are not in direct competition with my business.
One Way Link Building Campaigns
This article explains in detail the various issues related to the linking campaign that you will need to mount, to establish your worth in the algorithms of search engines . Some of the issues that we will be tackling in this & subsequent articles are:-Creating one way incoming links to your site.
How Do I Promote My Website?
If you are a small business owner with a website, chances are you have wondered how best to promote it. You might wonder if people are going to be able to navigate to it or if it will be popular.
Website Promotion Ideas: 8 Simple But Effective Tips To Get People To Visit Your Web Site Often
If you have a website and desires to attract traffic and and to make your visitors visit you again and again, then listen up, buddy.Below are a few website promotion ideas and the secrets:1.
Unique Selling Propositions - USPs
Got one? Two? Three?If you have competitors, then you should have at least one Unique Selling Proposition (USP). The more REAL ones you have, the better - for your Branding, your business recognition, and your sales!We all have competitors, and the more you have, the more important it is that you have a Unique Selling Proposition (at least one).
Marketing Your Web Site the Right Way is a Worthwhile Investment
I admit it, I have a problem. I'm a control freak and I like to do things myself because "I'll do it right and save money at the same time".
Cant Write Articles For Links? Write code!
If you've subscribed to an seo newsletter for longer than a week, you're well aware that writing articles with tips and advice pertaining to your website's subject is a great way to generate links and traffic. But what if you can't write or are afraid to write? Well, if you can write software, you're still in luck! In this article I'll show you a trick that can still garner you hundreds of links and won't require you know the difference between adjectives and adverbs.
Get Ahead on the Web: How To Bring Visitors To Your Website - For Free!
Search engine optimisation - it's the holy grail of website design, or, put another way, a buzzword which means "get listed on Google." Because lets face it; if your website doesn't show up on a Google search, you may as well not have one.
Free Advertising the Smart Way
Your biggest asset when becoming an internet marketer is to know how to get free targeted traffic to your web sites. It doesn't matter how many web sites you're promoting.
Benefits of Website Localization
Benefits of Website Localization Maximising profit today involves reaching beyond national markets. Accessing an international customer base is vital if a business wants to expand and participate in international trade.
Web Site Promotion-Advertising Your Website For Profits
Making money with your web site is the dream and goal of millions of webmasters all over the internet including myself. In order to reach this goal you need a variety of web site promotions running all at the same time.
The ON World of OFFline marketing
Ok, now if you've started reading this article thinking that its going to be the same story about the business cards carrying your logo and company name, you are right. Hey, dont reach for that back button already.
How To Ignite Your Sales
If you own a website, you definitely want to improve visibility and get more traffic. There are a number of ways to do so like using search engine optimization, pay-per-click, submit to directories and more.
Internet Promotion: 10 Incredible, Intriguing Ways To Increase Your Profits
Are you making money from your website?Will you like to increase your profits?If yes, then pay a close attention buddy.Have I got good internet promotion secret news for you?1.
(3) Three Traffic Boosting Strategies for Your Website!
Every day, on line marketers are dreaming up new ways to gain targeted traffic to their websites; and, almost every beginning marketer will take any kind of traffic to their website because the sign of traffic helps build confidence in the practice of learning to market products, goods, or services over the Internet. Be it SEO (Search Engine Optimization) to boost the ranking of a website, trading reciprocal links with complimentary websites for link popularity, or compiling opt-in email safe lists for direct marketing, the Internet marketer is sure to succeed when following in the footsteps of those that possess the tools and techniques of money making websites.
How Important are Back Links?
When setting up your website for SEO (Search Engine Optimization) on Google there are several factors you need to look at in order to obtain a high rank on their search engine. Of course your content and meta tags must be inline with positive density percentages and reciprocal links.
Unlock Your Prospects Mind From The Inside
A prospect's mind is an intimate place where something I call The Inner Score Keeping System dwells. Simply put, it's a fundamental model that you can use as a metaphor to help explain the way prospects govern their inner decision-making.
Website Marketing Mistakes Smart People Make
You have invested your time and money into putting up your website. Your prospective customers are out there, somewhere, and you want to make them aware of your site, what you offer and why they would want to visit.
|Website Promotion Info Home | Website Promotion Site Map | FEATURED Our Candy Wrapper Software|
|© 2002 - 2006 Wrapcandy.com All rights reserved|